Häagen-Dazs opened its flagship ice-cream café in Corniche, Jeddah in the presence of prominent guests and enthusiastic customers.
Manolis Kontos, Managing Director, General Mills Middle East, Turkey and North Africa (MENAT) and Sub Saharan Africa (SSA), said as part of the development strategy of the brand in the region, strong emphasis is being placed on the Saudi market.
The flagship café in Jeddah is the largest in the region and will showcase a full range of flavors and creations and in the future will spearhead the roll out of indulgent new flavors against a premium, more discerning café experience....
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